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Sirlei de Almeida Pereira,Fabricio Garcia Imbrizi,Alessandra Demite Goncalves de Freitas,Marcelo Aparecido Alvarenga
Pág. 28 - 42
This study was undertaken to investigate the premises that the success of disruptive innovation is related to the business model adopted by organizations. An analysis of five business models from the literature review - Bovet and Martha (2000), Applegate...
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