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Floris J. Burger,Theuns G. Pelser,Suria Ellis
AbstractBackground: South African mining organisations are facing numerous challenges: decreasing commodity prices, policy uncertainty, rising input costs and increasing stakeholder expectations. To successfully address these challenges, each mining...
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Inonge Theresa Lisita, Johannes Jurgens Prinsloo, Theuns Pelser
Strategic marketing communication is imperative for the successful implementation of projects of developmental corporations. Business development in the North West Province, South Africa however, seems to be hampered by the lack of effective marketing co...
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Theuns G. Pelser
Cutting edge technology management goes beyond basic research and development (R&D). Increasingly, corporate strategists are making a more precise distinction between ?technology? and ?technology management.? The main purpose of this study was to develop...
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Theuns G. Pelser
The ever-increasing emphasis on knowledge acquisition and assimilation is forcing companies to focus on methods to improve their effectiveness in technology management. Corporate strategists are increasingly focusing on the integration of technology thro...
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Theuns G. Pelser
The ability to innovate and exploit innovations globally in a rapid and efficient manner is a significant source of competitive advantage. However, the management of innovation is made difficult by the complexity, unpredictability, and pace of turbulence...
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Theuns Pelser, Anita Groenewald, Hein Prinsloo
The feedlot industry is the main beef producer in South Africa and falls in the category of Small Businesses. For these small business enterprises to be successful in an industry subjected to fierce competition, it is necessary to be innovative in a mark...
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