3   Artículos

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en línea
Mariana Jusop,Risyawati Mohamed Ismail,Noor Azizi Ismail     Pág. pp. 97 - 112
Ambiguous information, incomplete explanation and unclear description of products portrayed in a website normally caused carts abandonment. As evidenced in many prior studies, consumers? purchase intentions were highly influenced by their confidence in t... ver más

 
en línea
Siti Husmila Hussin,Risyawati Mohamed Ismail     Pág. 230 - 233
The aim of this paper is to conceptually propose the elements that constitute the acceptance of GMF among food industries in Malaysia. One of the crucial elements which imparts the acceptance of GMF is regulatory system which is governed by Malaysian aut... ver más
Revista: International Review of Management and Marketing    Formato: Electrónico

 
en línea
Risyawati Mohamed Ismail     Pág. 246 - 251
In questioning the emphasized on Genetically Modified Food (GMF), one should consider the importance of biotechnology to food production in Malaysia. Under the 9th Malaysia Plan more than RM 20000 million was allocated for the biotechnology sector in ord... ver más
Revista: International Review of Management and Marketing    Formato: Electrónico

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