|
|
|
|
|
Stella Zulu-Chisanga, Nathaniel Boso, Ogechi Adeola, Pejvak Oghazi
Pág. 51 - 68
This resource-based study investigates how a path from firm innovativeness to financial performance is channelled through new product success, and is contingent upon levels of market responsiveness and environment turbulence. Using primary data from smal...
ver más
|
|
|
|
|