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Deisy Romero, Julio Gotopo
Pág. 122 - 132
El Outbound Marketing o forma tradicional de acceder a clientes sin realizar un estudio previo de sus necesidades, es en donde las expectativas en potenciales consumidores son creadas con anuncios publicitarios de manera continua. Mientras que el Inbound...
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Xuan Lu, Yu Zhang, Lanbo Zheng, Caiyun Yang and Junjie Wang
The effective production scheduling of dry bulk ports is a challenging task that demands meticulous planning, task allocation based on customer requirements, as well as strategic route and timing scheduling. Dry bulk ports dedicated to handling commoditi...
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Mervin L. Castro, Yumaira Rosa Rodriguez
Pág. 161 - 180
Al analizar el inbound marketing aplicado a los anunciantes de medios impresos en el estado Zulia. Se sustentó en los postulados de Halligan y Dharmesd (2010), Viteri (2013), Zurita (2015) entre otros. La investigación se tipificó como descriptiva,...
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Andreina Civel Cardenas Pernía
Pág. 42 - 56
Este artículo aborda como objetivo general el análisis del Inboung Marketing para las hamburgueserías del Municipio San Francisco. El mismo fue estructurado bajo un marco teórico sustentado por los autores Del Santos y Álvarez (2012), Valdés (2014), Canj...
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Jelena Petrovic, Sne?ana Milicevic
Pág. 47 - 55
Research question: This paper investigation whether a relationship exists between ICT as well as between the Internet and tourism demand (inbound and outbound) in EU. Motivation: Our goal was to explore if there exists a strong link between observed dete...
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Wen Chen, Zhiyun Xu, Xiaoyao Zheng and Yonglong Luo
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Xiaowei Xu, Daxin Dong, Yilun Wang and Shiying Wang
Previous studies have reported that air pollution negatively affects the tourism industry. This paper attempted to answer the following question: among different air pollutants, which one acts as the most adverse factor? The study was based on a sample o...
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Amelia Kurniawati, Indryati Sunaryo, Iwan Inrawan Wiratmadja and Dradjad Irianto
This study aims to develop a model of sustainability-oriented open innovation from the perspective of SMEs. Sustainability performance improvement is a problem for small and medium-sized enterprises (SMEs) due to limited resources. By implementing open i...
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Gerhardus van Zyl
AbstractOrientation: This study is part of an ongoing research project on various dimensions of labour productivity in the South African workplace.Research purpose: The aim of this article was to determine the magnitude of employee migration to...
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Jorge de Andrés-Sánchez, Francisco Musiello-Neto, Orlando Lima Rua and Mario Arias-Oliva
This study analyzes the effects of inbound and outbound open innovation, along with organizational strategy and corporate risk management, on competitive advantage and disadvantage in the Portuguese hospitality sector?s cost, service, and product. We use...
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Sergii Patkovskyi,Liudmyla Kharsun
Pág. 23 - 33
This paper deals with intermodal operations optimization methods to be implemented by the Block Train Operator upon cargo flows asymmetries at the hinterland. The algorithm of containerized cargo flows analysis and mathematical model were developed based...
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Carlos Manuel López Cabrera
Pág. 18 - 30
ABSTRACT: This paper provides the results of a case study performed to estimate methane (CH4) emissions arising from landfilling of solid wastes produced by domestic tourism (DTSW), and inbound tourism (ITSW) in accommodation facilities (AF) and non-hote...
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Fatima Azzam, Mariam Jaber, Amany Saies, Tareq Kirresh, Ruba Awadallah, Abdallah Karakra, Hafez Barghouthi and Saleh Amarneh
The field of electronic government (e-government) is gaining prominence in contemporary society, as it has a significant influence on the wider populace within the context of a technologically advanced world. E-government makes use of information and com...
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Chandrika Raghavendra, Mahesh Rampilla, Venkata Ramana Thanikella and Isha Gupta
Climate change, global warming, and carbon emission are global issues. Countries are strengthening their environmental regulations to mitigate the emission problem. According to the pollution haven hypothesis, rich countries invest in emerging economies ...
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Almas Kuralbayev,Borash Myrzaliev,Burhan Sevim
Pág. 219 - 226
Nowadays the international market of tourist service is a great mechanism with many billion-dollar and fierce competition, so the priority is the definition of the tourist product, which is unique to Kazakhstan and features will be in demand. For the Rep...
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Eui-Jong Lee, Hyun-Suk Kim, Eunkyu Lee, Kyungsup Kim, Yongung Yu and Yun-Sok Lee
Recent projections from marine transportation experts highlight an uptick in maritime traffic, attributed to the fourth industrial revolution?s technological strides and global economic rebound. This trend underscores the need for enhanced systems for ma...
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Fiza Shaheen, Muhammad Saeed Lodhi, Joanna Rosak-Szyrocka, Khalid Zaman, Usama Awan, Muhammad Asif, Waqas Ahmed and Maria Siddique
In economies, cleaner technology, increased demand for renewable energy, and more efficient use of natural resources contribute to meeting environmental sustainability targets. The Chinese economy is no exception in its attempts to conserve economic and ...
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The rise of radiofrequency scanner technology has led to its potential application in the observation of people’s movements. This study used a Wi-Fi scanner device to track tourists’ traveling behavior in Hokkaido’s tourism area, which ...
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Huang Mei, Yang Jingshuai, MA Teng, LI Xiuli, Wang Ting
Pág. 716 - 728
In recent years, reducing logistics costs becomes an important area for manufacture companies in creating profits. And reasonable vehicle routing planning is the key of the logistics operation management. As a new inbound logistics model, the milk-run of...
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Zwelihle Wiseman Nzuza, Lawrence Mpele Lekhanya
The purpose of this paper was threefold: 1) to examine the internal factors influencing centralization of stock procurement processes, 2) to assess the relationship between demographic factors and staff understanding of Information Communication Technolo...
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