Resumen
Clustering is widely used in client-facing businesses to categorize their customer base and deliver personalized services. This study proposes an algorithm to stochastically search for an optimum solution based on the outcomes of a data clustering process. Fundamentally, the aforementioned goal is achieved using a result-based stochastic search algorithm. Hence, shortcomings of existing stochastic search algorithms are identified, and the k-means-initiated rapid biogeography-based silhouette optimization (K-RBBSO) algorithm is proposed to overcome them. The proposed algorithm is validated by creating a data clustering engine and comparing the performance of the K-RBBSO algorithm with those of currently used stochastic search techniques, such as simulated annealing and artificial bee colony, on a validation dataset. The results indicate that K-RBBSO is more effective with larger volumes of data compared to the other algorithms. Finally, we describe some prospective beneficial uses of a data clustering algorithm in unsupervised learning based on the findings of this study.